Vice President, Northwest Arkansas

Scott Caldwell

Where did you grow up?
Benton, AR

What is your favorite thing about your job?
The people! Everyone at the agency is so helpful and ready to pitch in!

What is your best skill?
Making people feel comfortable

What work-related topic do you geek out on?
The shopper marketing and the retail landscape.

What are some of your hobbies?
Pickle ball, driving my kid around

Give us a fun fact.
I am hooked on Tenkara fishing, an ancient Japanese technique.

Scott Caldwell headshot