DE&I
DE&I

Celebrating International Women’s Day

March 8 is International Women’s Day. It’s an opportunity to look back on the progress made in women’s rights, and the challenges that still exist today. The UN’s theme for this year is “DigitALL: Innovation and technology for gender equality.” The focus is on women and girls who are leading the way for females in […]

DE&I
Work-Life Balance in the Holidays
DE&I

Keeping Work-Life Balance in the Holidays

During the holiday season, it’s no secret that too much stress can take you from merry to morose if you aren’t careful. Between work, shopping, spending time with your family and attending events, you may find it difficult to juggle everything and stay jolly. Don’t fret! With a little planning, you can ensure that the […]

DE&I
DE&I

Reaching and Representing Latino Audiences

Despite years of celebration and acknowledgement, some people still don’t know about Hispanic Heritage Month. Why is it celebrated? Why does it begin on the 15th of September? Why is all of this information important? Your business’s celebration of Hispanic Heritage Month is important if you serve and market to diverse populations. It helps to […]

DE&I DE&I In Marketing
Shakayla Zoss, DEI Committee member, details promoting inclusive communication in the workplace
DE&I DE&I In Marketing

Being Responsible – Promoting Inclusive Communication in the Workplace

The values of diversity, equity and inclusion in the workplace have to move beyond a mission statement in order to foster a more inclusive work environment. The Society for Human Resource Management (SHRM) reported that understanding intersectionality and fostering a sense of belonging are two vital factors in creating an authentic, successful team– the kind […]

DE&I DE&I In Marketing Marketing Insights
18% of the US Population is Hispanic. MHP/Team SI created an infographic to help you understand how to reach the Hispanic market.
DE&I DE&I In Marketing Marketing Insights

Hispanic Heritage Month – Marketing to Hispanic Audiences [Infographic]

This Hispanic Heritage Month, we’ve gathered some data showing you where this audience searches and engages with content. There’s never a one-size-fits-all strategy for content distribution, so take the time, first, to understand where your specific audience is spending its time online and, next, to ensure your content is transcreated to provide relevant messaging and overall end-to-end-experience.