Healthcare Marketing Marketing Insights
Ethical Data Use in Healthcare Marketing
Healthcare Marketing Marketing Insights

Ethical Data Use in Healthcare Marketing

Practicing ethical data use in healthcare marketing is nothing new. HIPAA laws have made healthcare professionals consider data privacy for decades. Whether they’re integrating medical records, patient portals, websites or CRMs, it’s always been important for those in the healthcare industry to ensure they are compliant with federal and state laws. The next step healthcare […]

DE&I DE&I In Marketing
Shakayla Zoss, DEI Committee member, details promoting inclusive communication in the workplace
DE&I DE&I In Marketing

Being Responsible – Promoting Inclusive Communication in the Workplace

The values of diversity, equity and inclusion in the workplace have to move beyond a mission statement in order to foster a more inclusive work environment. The Society for Human Resource Management (SHRM) reported that understanding intersectionality and fostering a sense of belonging are two vital factors in creating an authentic, successful team– the kind […]