Leveraging Company Data for Sales Insights for a Recycling Company.
Innovative products, hard work and responsible leadership are crucial for the success of any company. But there is an additional piece that is difficult for many businesses: getting a product in front of the right people. Even if a business has all three of the above qualities, it’s difficult for a product to take off without buyers.
3 Rivers Plastics approached the B2B marketing experts at MHP/Team SI with a similar situation. A unique, cutting edge innovator in the world of highly-soiled plastic recycling, they can do what no other company can: store, process and deliver high quality recycled plastics from waste produced by food and beverage manufacturing plants. They approached the Agency for support in getting their foot in the door with busy F&B manufacturing decision makers (C levels and plant managers) while making it obvious that what they offer is completely unique and highly cost efficient.