Chip Culpepper has been a staple at MHP/Team SI for decades. As a partner and Chief Creative Officer, Chip’s fingerprints are on many of our favorite projects – from commercials to interviews to branding and campaigns. As our Content Studio continues to explore how companies can best present themselves on social media, we thought it’d […]
Here at the MHP/Team SI Content Studio, innovation is practically our middle name. And we have to innovate because online content is quite literally always evolving. Every second of the day. We have to be on our experimental tiptoes watching all that happens each day. And your brand? It should be the same way. If […]
It’s no secret that video content is absolutely crushing the competition on social media. In fact, according to a Cisco study, 82% of all online content will be video content in 2022. If you’re not currently creating videos to share on social media, it’s time to start including them in your content strategy. Otherwise, you’re […]
Social media has become an incredibly powerful tool that needs constant attention. The most recent evolution of social media has people of all media skill levels seeking new information. Now, more than ever, consumers and companies alike are trying to understand how to use the ever changing social media networks in the most effective way. […]