CEO of Team SI, Tim Whitley, leads a discussion with Andrew Levenson (Director of Growth) and Lannie Byrd (COO and Tradigital™ Marketing Expert) to talk about marketing trends and forecasting trends in the coming year of 2022. There’s a lot of discussion surrounding the coming year due to the fact that there have been so […]
Situation Analysis: Intelligent Buildings (IB) provides Smart Building advisory, assessment, and managed services for organizations in commercial, corporate, campus, and government real estate. IB joined forces with MHP/Team SI as our client in March 2021 to increase its brand awareness, generate leads in niche verticals, and position its experts as thought leaders in smart building […]
Strategic M&A Advisors Strategic M&A Advisors (SMAA) is a client who specializes in helping business owners of middle-market and lower-middle-market companies accomplish their business exit strategies. SMAA approached MHP/TeamSI to help them solve a problem: how can they quickly and easily communicate who they are and what they do to business owners looking to retire […]
The Director of Analytics and SEO for MHP/TeamSI, John Morgan, sat down with us as part of our Ask the Experts series to discuss the newest core update from Google. The current Google core algorithm update rollout started on November 17th, and has finished rolling out as of November 30th. Initially, we were worried that […]
In an effort to streamline and fine tune their advertising/targeting options, Meta (formerly Facebook) has decided to trim down some of the less popular options in their Ads Manager. They may be less popular because they are too redundant or similar to another option, or, they may be too granular and specific. One example they […]
According to Google Trends, daily searches for the term “metaverse” have increased 25x since Mark Zuckerberg’s announcement that Facebook, Inc. formally changed its name to Meta. You might be wondering (like I was about a week ago) – what exactly IS the metaverse? And what does its creation mean for us as marketers? Well, the […]
Andrew Levenson, Director of Growth at MHP/TeamSI sits down as part of our “Ask the Experts” series, to talk about iOS 15 and a few of the measures that Apple is rolling out as part of that. Specifically focusing on changes in privacy and how that might affect CRM users, whether it be Nurture, HubSpot, […]
On Monday, October 4th around 10:30 AM CT, Facebook-owned platforms – including Instagram, Messenger and WhatsApp – were reported as experiencing outages according to Down Detector. Facebook confirmed the outages soon afterward. While the sites are down, they are not serving ads, so we do not anticipate charges during this window. It is also important […]
Google just updated the way their search results work again. The new update can dramatically impact the organic traffic to your site. Lean more from Director of Analytics John Morgan.
If you are an active user on any social media platform then you have more than likely come across an influencer in some way, shape or form. Influencers have taken over the world of social media and made it one of their own, but what does this mean for businesses and brands and how do […]